Discover natori
Social media’s power is undeniable in today’s music scene. The Japanese singer natori, whose music career took off on TikTok, is a testament to this new wave of artists in the digital era.
This article answers commonly asked questions about the Japanese singer-songwriter, natori.
RELATED: Every anime song by natori
Table of Contents
Who is natori?
natori (なとり) is a Japanese singer and songwriter. He gained widespread attention in 2022, when his song “Overdose” went viral on TikTok. His subsequent hits and collaborations have made him one of Japan’s influential, internet-born artists in today’s music scene.
natori was featured in RADAR: Early Noise 2023, Spotify Japan’s yearly collection of next-generation artists to look forward to. He released his first album in December of 2023.
Much of his personal information, including his face, remains publicly unknown.
When was natori born?
natori was born on January 31, 2003.
How do you pronounce natori’s name?
The Japanese singer natori’s name is pronounced “nah-toh-ree” (/nəˈtɔri/).
When did natori begin his music career?
natori started his music career when he was 18 years old, in May of 2021.
Like many new artists, he started off by posting demos of his original songs on TikTok; he would soon find massive viral success on the platform.
How did natori become popular
natori became famous through his song, “Overdose”. In May of 2022, he released a clip of the song on TikTok and quickly gained traction on the platform.
Following the song’s popularity, he released the full song for streaming in September of that year. “Overdose” marks his streaming debut at the age of 19.
A video of the song was released on YouTube the same day. Watch it above, with closed captions translated into English and other languages.
How did Overdose go viral?
Following its digital release, Overdose climbed various national music charts. It reached #2 in the Oricon Weekly Streaming chart and #7 in Billboard Japan’s Hot 100. In January 2023, the song achieved Platinum certification in streaming by the Recording Institute Association of Japan (RIAJ) for over 100 million streams.
The song’s success was not limited to Japan; it became the #1 song in Spotify’s Viral 50 chart in numerous countries overseas, including Korea, Thailand, and Vietnam. The music video currently has over 140 million views on YouTube.
Transitioning from a viral TikTok into a chart-topping hit is no small feat. As one music writer notes, “Overdose” managed to effectively capitalize on its existing popularity and momentum on TikTok as it expanded into other formats. Once the song was released, its continued popularity on TikTok, such as in dance videos and other user content, only helped to fuel its existing popularity.
“Overdose” is a strong example of the power of social media platforms, which provide new opportunities for emerging artists to create big hits in the Japanese music industry.
Has natori revealed his face?
natori has kept his identity hidden by not revealing his face.
This choice to adopt a “faceless” identity is prevalent among some of Japan’s most prominent musicians today, who employ various methods to conceal their faces. Reasons for maintaining anonymity vary or might be unknown. However, many artists find creative ways to stay connected to their fanbase, both on and offline.
The popular singer-songwriter is also active on social media and frequently posts pictures, scribbling over his face in pictures to conceal it.
What is natori’s real name?
Like much of his personal information and physical appearance, natori’s real name has not been publicly disclosed.
What is natori’s first album?
natori’s first album is Theater (劇場), which was released on December 20, 2023. The album features 13 songs.
Hit J-pop star Ado commented how the songs in Theater are the natori’s “stages”, showcasing his various colors. She states that the album offers a clear insight into his view of life.
What are some anime songs by natori?
Check out every anime song by natori on utatune.
What artists has natori collaborated with?
natori has collaborated with a variety of artists. Here are a few of tracks
MIRROR – Collaboration with Ado
natori teamed up with the J-pop singer Ado to create the song “MIRROR,” which was released on May 31, 2024.
In their official comments, both artists shared their enthusiasm for the collaboration. Natori hopes that people will listen to the song on both good and bad days, saying “Let’s dance away the days with troublesome things”
Ado praised the stylish vibe of the song and mentioned that she often finds herself “dancing to it in front of the mirror.”
Chained – Collaboration with Tatsuya Kitani
“Chained” features a collab between hit singer-songwriter Tatsuya Kitani and natori. Released on October 4, 2024, the song was created as the first opening theme for Rurouni Kenshin.
Learn more about “Chained,” and every anime song by natori.
Melodrama – Collaboration with imase
Both emerging from the internet music scene, natori and imase are also great friends who have collaborated on music together. “Melodrama” is one of their creations.
Digitally released on August 30, 2024, “Melodrama” reflects their contrasting feelings about Tokyo. Despite their similar rises to stardom, the song captures their differences, all set to a city-pop tune.
Where can I follow natori?
Keep an eye on the rising singer natori through the links below.
X (Formerly Twitter)
https://twitter.com/@Siritoriyowai_
TikTok:
https://www.tiktok.com/@siritoriyowai_
https://www.instagram.com/Siritoriyowai_
YouTube
https://www.youtube.com/@Siritoriyowai_
Check out other artist profiles and spotlights on utatune.
